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Affordable Luxury

Modern Serenity

Modern Serenity

Inspired by Louis Vuitton Imagination

Inspired by Louis Vuitton Imagination • 50ml
Regular price $35.00 AUD
Regular price $0.00 AUD Sale price $35.00 AUD
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Top Notes: Citron, Calabrian Bergamot, Sicilian Orange

Heart Notes: Tunisian Neroli, Nigerian Ginger, Ceylon Cinnamon

Base Notes: Chinese Black Tea, Ambroxan, Olibanum (Frankincense), Guaiac Wood

Fragrance family: Citrus / Aromatic

All Beautys fragrances are handcrafted in Australia with high-quality ingredients. While safe for general use, some people may experience irritation or allergies. We recommend testing a small amount first. If irritation occurs, stop use and consult a healthcare professional.

Ingredients

Perfumes are crafted from a blend of essential components that work together to create a lasting and harmonious fragrance. The foundation of every perfume begins with fragrance oils, which provide the scent itself. These oils can be natural, derived from plants, flowers, and spices, or synthetic, created to replicate and enhance natural aromas. Each oil represents one of three layers — top, middle, and base notes — that unfold over time to form a complete scent experience.

Another key ingredient is alcohol, which acts as a carrier and helps disperse the fragrance evenly when sprayed. Alcohol also allows the scent to evaporate gradually, releasing the notes in stages. In high-quality perfumes, the alcohol used is cosmetic-grade and designed to be gentle on the skin.

Distilled water is often added to balance the formula, reducing the concentration of oils for a smoother, more wearable perfume. It ensures that the scent projection and longevity are well-balanced without overpowering the wearer.

A fixative is used to stabilise the fragrance and make it last longer. Common fixatives include natural resins, musks, and modern synthetics like dipropylene glycol (DPG) or C12-15 alkyl benzoate. These ingredients slow down evaporation, allowing the base notes to linger beautifully on the skin.

Finally, antioxidants or stabilisers such as Vitamin E or benzyl benzoate are included to protect the perfume from oxidation and discolouration over time, ensuring that the scent stays true from the first spray to the last drop.

Each ingredient plays a vital role in creating a perfume that not only smells exquisite but also feels luxurious and lasts throughout the day. Together, they transform a simple blend into a handcrafted work of art — one that captures emotion, personality, and elegance in every bottle.

Perfume Tips

1. How to Apply Perfume for Maximum Longevity

Apply perfume to pulse points — wrists, neck, behind the ears, and the inside of elbows. These spots emit warmth that helps diffuse the scent all day.

Avoid rubbing your wrists together, as friction can break down the fragrance molecules and reduce longevity.

2. Layering for a Signature Scent

Pair your perfume with matching body custards or oils to create a stronger, longer-lasting scent. For example, apply a lightly scented moisturizer first, then spritz your perfume over it to “lock in” the aroma.

3. Refresh Without Overpowering

If reapplying throughout the day, mist from a distance or apply to clothing or hair ends rather than directly to the skin. A little goes a long way with extrait-strength perfumes.

4. Proper Storage

Keep perfumes in a cool, dry place away from sunlight and humidity. Storing them in their boxes or a closed cabinet preserves the scent’s integrity and prevents alcohol evaporation.

FAQS

What type of scent is Modern Serenity?

Modern Serenity is a luxury men’s cologne with woody-fresh character. It opens with fresh top notes and evolves into rich woods, making it both confident and wearable.

How long will Modern Serenity last on the skin?

As an extrait de parfum, Modern Serenity offers extended longevity, generally lasting six to eight hours or more, depending on skin type and environment.

Is Modern Serenity suitable for everyday wear or only special occasions?

Yes, it’s suitable for both. Modern Serenity’s blend of freshness and woods makes it versatile for daily use, work, and evenings out — a true go-to for men who want one signature scent.

Is Modern Serenity Tasmanian-made and cruelty-free?

Absolutely. Modern Serenity is handcrafted in Tasmania, produced in small artisan batches, and uses cruelty-free premium ingredients to give you a luxury experience with integrity.

What kind of man will love Modern Serenity?

If you’re drawn to men’s fragrances that feel bold yet refined, woody yet fresh, and perform well without needing constant reapplication, then Modern Serenity is ideal. It offers a premium signature scent that suits thirty-something professionals, stylish men who want a statement cologne, or anyone seeking a high-quality fragrance with distinct character.

Why You’ll Love It

You’ll love Modern Serenity because it strikes the perfect balance between strength and sophistication. From the crisp first spray to the lasting woody finish, it feels like a luxury men’s cologne that’s been crafted just for you. It’s Tasmanian-made, cruelty-free, and offered in extrait de parfum strength, giving you premium performance without the premium price. Whether you’re making a first impression, heading to a special event or just want a signature scent that stands out, Modern Serenity delivers with ease and style.

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Regular price $35.00 AUD
Regular price $0.00 AUD Sale price $35.00 AUD
Selected Variant Image
Modern Serenity
Regular price $35.00 AUD
Regular price $0.00 AUD Sale price $35.00 AUD
Modern Serenity Cologne - Beautys

★★★★★ Excellent 4.9/118 Rated

Customer Reviews

Modern Serenity Cologne Inspired by Louis Vuitton Imagination

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★★★★★ Excellent 5.0
Nathan W., Launceston TAS
“I first tried Modern Serenity Cologne at the Evandale Market, and it’s been my go-to ever since. The scent feels clean, confident, and effortlessly elegant — exactly like something you’d expect from Louis Vuitton’s Imagination, but with that authentic Tasmanian touch. It starts with crisp citrus and a hint of spice, then dries down into smooth amber and soft woods that last the entire day. I love that it’s locally made here in Tasmania — luxury without the big-brand price tag.”


Why Choose Beautys Over the Rest?

Beauty's offer's high 30% Concentration in all our Perfumes and we are Tasmanian Owned and Made

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Long Lasting

Concentration

Price

Perfumery Oils

Australian Made